Overall Aim:
The aim of the workshop is to help staff develop first-rate business etiquette when communicating with customers using emails and other written communication tools such as letters. Participants will learn the principles of email etiquette. They will also gain an insight into essential skills required to plan and create written communication in a competent manner in order to portray a professional image.
Workshop Content:
Choosing the right tool & applying the appropriate behaviour for writing to customers
The importance of first impressions to deal with sensitive topics & influence customers
Define your objective, apply the right approach, style and structure to your writing
Creating professional and personalised letters & emails – the right style, content and language
Apply essential business English – the correct use of language grammar, punctuation etc
Write clearly and persuasively to attract customers, instil confidence and maintain interest
Etiquette sending, receiving & forwarding emails – subjects, attachments, notifications & signatures
Managing confidentiality, security & legal implications and responding in a timely manner.